I didn’t think I’d become a producer but I was wrong.

tldr/you scrolled fast: I make things with heart and humor and I’m good at making the “impossible” happen. I’m also great with Photoshop and know way too much about the internet.

All I really want to do is make rom-coms.

selected work︎

The 7th-11th Shorty Awards
Let’s Target

I have been working in the creator/influencer space since 2015. I work to make sure creators get to make what they want to make. I help brands make ads that aren’t just ads, but what I really want to make is rom-coms.

It is a challenge to put me in a box! I’m a producer, creative director, creator expert, and painter. There is no challenge I cannot solve.

I was previously the showrunner and Senior Creative Producer of the Shorty Awards, and was responsible for the nomination of over 500 creators across 45 categories. We would scour the internet for half of the year, and produce an award show for the second half. It was wonderful and I've met a lot of famous dogs.

Following the Shorty Awards, I joined Target as the creative lead on the Influence Marketing and Talent Partnerships team. There I produced a wide range of innovative social content including two seasons of the acclaimed "Let's Target" YouTube series that paired digital creators with traditional celebrities, and debuted with 22 million views. I brokered multiple partnerships across several verticals spanning content, product lines, appearances and advisory positions and served as the main point of contact for talent and talent representatives.

At Whalar, I worked alongside our CMO to launch The Crib Around the Corner, the first all-Black creator house in Los Angeles. We partnered closely with AT&T/DIRECTV to launch the careers of five young creators. We also produced a four part series for Cannes Lions about the current and future state of the creator economy.

At the end of 2021, I went freelance to pursue producing full time. I’m open to many opportunities and collaborations but my heart really lies with rom coms. Let's chat!